August 11, 2025

A New Chapter for Nopsor: More Than Packaging, A Promise to Our Community

A New Chapter for Nopsor: More Than Packaging, A Promise to Our Community

When you live with psoriasis, you know how much first impressions matter. That is true for people, and for products. Today, as Nopsor’s CEO, I am proud to share a new chapter in our story: the launch of our refreshed product packaging and a brand-new web experience. But this is not just about a new look, it is about making it simpler and more empowering for our customers to choose and understand Nopsor.

Why we made the change: Updating our packaging and website was not about following a trend; it was about listening to our community. We wanted every interaction with Nopsor to reflect the care, science, and trust that have been at the heart of our brand for over 20 years. From the way our products look to how you navigate our website, our goal was to make every detail clear, accessible, and reassuring.

Our customers face enough challenges managing psoriasis. The last thing they need is uncertainty about which product to choose or what it is for. With our new packaging, the benefits are now clearly visible: Nopsor is a product for psoriasis that helps control and relieve symptoms such as itching, scaling and flaking, redness, and scalp irritation. With our redesigned website, finding the right solution and understanding how to use it is simpler than ever, whether you are learning about Nopsor for the first time or coming back for your trusted routine.

Comparison of Nopsor products with 'Old' and 'New' labels on a green and white background.

More Than Looks—A Deeper Meaning: For me, these changes represent more than design updates. They are a symbol of our commitment to stand with the psoriasis community, not only by providing effective products, but also by ensuring that every step of the journey is supported, from browsing online to completing a nightly routine.

Every design choice tells a story. The packaging colors convey calm and reliability. The typography is clean and approachable. The product descriptions are written with empathy and clarity. On our website, you will find easy navigation, clear product explanations, and resources that help you feel informed and confident. In addition, we have built a comprehensive psoriasis knowledge hub covering every aspect of life with psoriasis: from dating, to deciding if you should get a tattoo, to nutrition guidance, to how to talk to your dermatologist, and even exploring other treatment alternatives. Why? Because we know the journey, and we want to be your trusted companion every step of the way.

A CEO’s Perspective on Growth: As we launch this new packaging and online experience, I see them as markers of where Nopsor is today and where we are going. We are preparing to reach new markets, expand our impact, and deepen our connection with our community. As CEO, it is my responsibility to ensure that we grow without losing sight of what makes Nopsor unique: our heart.

Gratitude and Invitation: This milestone would not have been possible without the dedication of our team, the trust of our customers, and the feedback from our community. Thank you for believing in Nopsor and for inspiring us to keep moving forward.

I would love to hear your thoughts on our new look and website. What do you think of the changes? More importantly, what do you need from us as your partner in the journey with psoriasis?

This new chapter is a milestone, but it is also a reminder of where we are headed. Clearer skin, clearer communication, and a clearer vision: to stand beside our community in every season of their journey. Here is to the next chapter for Nopsor, and to walking it together.

Ernesto Aguilar

CEO, Nopsor